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Green Sense® Concrete 

The Technology

Green Sense Concrete is a revolutionary advanced concrete mixture proportioning service that achieves new levels of performance, economics and sustainability. Green Sense Concrete is an environmentally-preferred, cost-effective concrete with optimized proportions in which supplementary cementitious materials, non-cementitious fillers, or both, are used with special Master Builders Solutions brand MasterGlenium® high-range water-reducing admixtures and/or MasterSure® Z 60 workability-retaining admixture to meet or exceed performance targets.    

Green Sense Concrete  is a new concrete that, relative to a baseline reference mix, attains desired setting characteristics, strength, durability, and if needed, a higher slump at a reduced cost to the producer. The innovative Green Sense Concrete allows producers to increase their profitability, provide the contractor with a user-friendly mix that pumps and places efficiently, increases the service-life of structures, and offers the opportunity to positively influence the environment.


Benefits of Green Sense Concrete:

Because Green Sense Concrete is optimized for cost and performance, many tangible benefits can be realized by the entire construction team.  


  • Optimized and economical concrete composition cost
  • Faster truck discharge
  • Desired setting time, slump retention, and strength performance
  • No water needed at jobsite – less performance issues / callbacks due to water addition  


  • Highly flowable slump concrete: 8.0 in. (200 mm) – if desired
  • Good workability, pumpability and finishing characteristics  
  • Faster placement and production


  • Desired durability performance
  • Lower shrinkage and cracking potential
  • Contributes toward LEED credits        

Environmental Agencies / Community

  • Less cement / CO2 / energy used per unit of concrete produced
  • Less by-product materials targeted for landfill

To learn about the environmental benefits of Green Sense Concrete mix optimization service and the potential LEED credits that can be earned with Green Sense Concrete, click here

Video: Green Sense Concrete 

Click on the image to view the video

Eco-Efficiency Analysis 

Click on the image to learn how BASF can help quantify the economic and ecological impact of Green Sense Concrete mixes with Eco-Efficiency Analysis

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